There are ofcourse, frequently commonly asked questions. Check frequently asked questions on every domain below.


How does GetInsights work?

Our consumer app, ladooo is a disruptive mobile advertising platform that offers smartphone consumers, rewards for completing simple tasks such as answering surveys, installing apps, engaging with apps, etc. Consumers then use these rewards to top-up prepaid mobile or DTH recharge. These users are in the age group 15 to 35 from across India. We launched Ladooo in 2014 and now have an active panel of 10 million users across India.

What is GetInsights?

GetInsights is a survey creating platform that helps in garnering instant customer insights and feedback on almost anything and everything; this includes validation of ideas, concepts and just about anything. With speed as an advantage, GetInsights helps in targeting the right people for your survey by key demographics such as age, gender, location and device price.

How is it different from Survey Monkey, India?

In GetInsights, we not only provide you with a tool to create surveys, but also send your survey to our panel of 10 million users who will respond to your surveys immediately. You would not have to worry about collecting responses to your survey. We also provide real time consolidated results and a visual dashboard for your results with filtering options.

What are some example-surveys that are being run on this platform?

  • FMCG companies run surveys to understand consumer needs and current perceptions.
  • Market research companies use it to carry out several consumer behavior studies.
  • Mobile app companies run surveys to understand the most important features their customers want.
  • Advertising agencies run surveys to validate their ideas before pitching to their clients.
  • News anchors, journalists and market researchers use it to run surveys to understand the pulse of the population about their topic of interest.

Who uses GetInsights?

GetInsights is used by brands, ad agencies, app marketers, journalists, market researchers & digital marketers. They use it as a tool to understand the market, keep a tab on their competitors, and understand consumer preferences before starting a new initiative or develop/improve an existing one. You can see some of our frequently used survey templates here.

Survey Creation

What types of questions can I ask?

  • Multiple choice, single select
  • Multiple choice, multi select
  • Open text
  • A combination of Multiple choice and open text
  • Net Promoter Score ®
  • Screening questions

How many questions can I ask in a survey?

In a single survey, you can ask up to 10 questions (multiple-choice or open text), excluding the screening questions. You may ask a maximum of 4 screening questions. There are no limits on the number of surveys you can run. Here are some best practices for creating a survey on getinsights.

Can I edit a survey once it is live?

It is not possible to edit a survey once it is live. As an alternative, you can pause the current survey, duplicate it from the "My Surveys" page, make the necessary changes and launch it afresh. Please note: This will be treated as a separate survey.

Can I preview my survey before launching?

Yes. Once you’ve created your survey and selected your targeting parameters, you can preview the questions in your survey before launching it.

Can creating a survey be paused halfway and finished later?

Yes. Once you start creating a survey, a draft version of your survey will be saved under ‘My Surveys’ in your page. You can come back to your survey any time and finish it later.

What if I have never created a survey before?

Not to worry. We have a set of experts who can guide you in setting up a survey for you. You can also use one of our survey templates and customize it to your needs.

Can I duplicate existing surveys?

Yes. You can. On the ‘My Survey’ page, for each survey that you have created, you will have the option of either deleting or duplicating the survey

How many surveys can I run in a month?

You can run as many as you want. There is no limit.

Can I include a video in the survey question?


Can I include an image in the survey question?



How much does it cost to run a survey?

Each survey respondent costs Rs.30. Please refer to our pricing page for more details.

What do the respondents get in return for answering my survey questions?

The respondents receive rewards which can be used to to top-up prepaid mobile or DTH recharge.


Who are the users who will respond to my survey questions?

The 10M ladooo app users will respond to your survey. These are users between the age group 15 to 35 from across India. You can choose to reach only a small set of these users based on accurate demographic targeting. For example you could target your survey to youth below 25 in metro cities who use affordable smart phone or you could target people working in IT sector in Pune.

Can I target my survey to a specific type of users?

Yes, you can target your survey to a specific set of users based on age, gender, location and device price/type. You can also include a maximum of 4 screening questions, which can help you in screening out respondents, thereby ensuring more targeted results.

How can I be a part of the panel? / How can I start answering surveys?

You need to download our Ladooo App from Google Playstore, fill in your profile details and take the qualification quiz. If you pass the qualification test, you will become a part of the panel and you can start answering surveys.

How can we trust that your panel members are giving genuine and honest responses?

We provide high quality responses by ensuring that –

  • Respondents are recruited after undergoing rigorous psychometric tests.
  • Respondents are reviewed regularly and psychometric tests are conducted on a regular basis to weed out undesirable respondents

Can I target my survey to a specific type of users?

Yes, you can target your survey to a specific set of users based on age, gender, location and device price/type. You can also include a maximum of 4 screening questions, which can help you in screening out respondents, thereby ensuring more targeted results.

How will these users come to know about my survey?

Based on the selected targeting for your survey, relevant users get a notification on the ladooo mobile app. They have a choice to then complete the survey from within the app.

Is there a limit on the maximum number of respondents for a survey?

No, it is based on your preference. You can choose to get the survey done from 100 users to 1M users.

Can I share the survey with my own panel ?

Yes, you can generate a link to the suvey using the share buttons at the bottom of the visual dashboard, once you have created your survey. You can then share this link to your private panel, friends, collegues etc. They will be able to answer the survey in their mobile or desktop browser.
Please feel free to contact us to know more about this feature.


How do I know that the answers to my surveys are not computer generated?

We include dummy responses for each question along with the regular responses to ensure that it’s a human who is answering your question. The dummy responses also ensure that the panel members read the responses properly before answering instead of randomly choosing a response.

Will others be able to see my Survey Results?

Your survey results are confidential. It will be accessible only to you and with the people you share the results with. Please note: If you are using the free plan, we may showcase some of your results for promotional purposes.

Where can I find the results of my survey?

Your survey results will become available instantly through a visual dashboard on your page, in our website. You may also download a csv file of the raw data of your survey.

How long does it take to get the results?

Once your survey is reviewed and made live, you can see your responses coming in real time. Within 15 to 30 minutes you can see the results on a visual dashboard.

Is it possible to share the survey results with friends and colleagues? How do I do that?

Yes. You share your survey results through email or social channels. You have a sharing option at the bottom of your visual dashboard.